E-commerce Live! The trends and challenges of tomorrow. And the path to the solution. What can you expect? Cases. Lots of cases. From e-commerce companies that do not shy away from bold plans. In short: serious webshops with matching conversion rates.

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Themes such as social commerce (TikTok, Instagram), recommerce, cross-border, seamless, use of AI for e-commerce, digital experience, omnichannel, and frictionless payments.

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What future-oriented strategies and tactics underlie this? You'll hear it from leading brands like IKEA, RTL Netherlands, Omoda, Wehkamp, ASICS, Whoppah, Centraal Beheer, and Tiny Library.