Coming soon

Shopify’s latest Future of Commerce report found that rising ecommerce competition has driven up acquisition costs across the board, making it harder for brands to reach their customers. As customer lifetime value becomes the critical survival metric, you need to keep your buyers returning again and again. In this new reality, your company will rise or fall on the strength of your brand — not your logo and colors, but your customer experience.

You may have an amazing product, framed in a perfect website filled with stellar reviews. But get customer experience wrong, and it will be the only thing your customers remember. Because of this, you need to treat every customer like they are your first. This ebook will teach you how to scale the personal feeling of those early customer interactions in a sustainable way. After all, the long-term success of your company depends on it.